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Optimization and Personalization

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Founded in 2006 by German entrepreneur, Stephan Uhrenbacher, Qype is a community for people to share their personal experiences and opinions about specific businesses. This service helps users internationally, by providing reviews to facilitate the process of making consumer decisions. The Qype mobile app now allows users to access these recommendations on the go.

Businesses can also take advantage of the site’s features by promoting their brand and managing their online reputations on Qype. The product allows business owners to directly engage with their customers and take control of their online exposure.


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