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Welcome to the Tagopedia Wiki

The Tagopedia wiki is a library of digital marketing tags. Tags are bits of website code that serve various marketing needs - they help measure digital marketing, personalize content, increase social engagement, test your web content, and much more.

Quite often, a website might run dozens, if not hundreds, of these tags. This site is built to create a library of tags and properly classify them to help everyone understand what these tags are meant to accomplish. Tagopedia is organized by tag category, but each tag in our library can also be searched for using the search field at the top of the page. We've also included a number of other tag resources on our sidebar.

This page was built by the Tag Inspector team (http://www.taginspector.com/) at InfoTrust (http://www.infotrustllc.com/).

TagInspector logo.pngInfotrust logo.jpg

Getting started

Consult the User's Guide for information on using the wiki software.