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Optimization and Personalization

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PulsePoint is an award winning content creation and media technology company that offers a suite of products designed to help brands and publishers engage and grow their audiences. This product suite extends across the marketing and content spectrum including: industry-leading audience targeting tools; a leading and transparent ad exchange and Real Time Bidding (RTB) platform; a global social publishing and content network; and an enterprise level email marketing solution. Investors in the company include Draper Fisher Jurvetson (DFJ), DFJ Gotham Ventures, DFJ New England, Investor Growth Capital, Updata Partners and VantagePoint Capital Partners. The company is headquartered in New York, with offices across the U.S. and U.K.

PulsePoint was formed through the merger of Datran Media and CONTEXTWEB.


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