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Optimization and Personalization

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Perceptions, Inc. is the inventor of Active Research™, the evolution of Enterprise Customer Feedback Management and Digital Analytics. The company’s solutions are powered by the Active Research™ platform, which addresses specific business objectives by capturing visitor perceptions in the ‘Moment of Truth’ using advanced engagement technologies and trusted research frameworks to drive actions in existing business processes. Founded in 1999, iPerceptions has more than 14,000 clients worldwide that trust iPerceptions for in-depth analysis of real visitor’s behavior. See how iPerceptions can improve the entire customer lifecycle and your bottom line today.


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