Difference between revisions of "Tealium"
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Source: http://www.crunchbase.com/company/tealium | Source: http://www.crunchbase.com/company/tealium | ||
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| + | Among the biggest challenges in digital marketing and web analytics today is the expensive and time-consuming process of deploying and managing 3rd party online vendors – also known as tags. Along with impacting marketing efficiency and results, tags also slow down website performance. Tealium’s market-leading enterprise tag management platform boosts web site performance, and helps increase digital marketing speed and agility by giving business users an easy way to add, modify or remove digital marketing vendor tags without having to know JavaScript language, and without ongoing assistance from IT. In addition, Tealium’s solution enables marketers and analysts to correlate the data those tags generate into an actionable source, and empower their big data initiatives via DataCloud. | ||
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| + | DataCloud offers users the most efficient method for managing all of your vendor and digital data. Comprised of two components — EventStream and AudienceStream — DataCloud provides an actionable source of data for marketers and analysts, while improving data collection and standardization. With a centralized location for all site and visitor level data, digital marketers can easily create user profiles and audiences, discovery their value through analysis and take action by engaging them in real time through our Distribute platform. In addition EventStream provides a right-time stream of visitor level data to empower big data initiatives. | ||
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| + | Some of the largest brands in the world, including Nokia, Urban Outfitters, The Wall Street Journal, Volvo, Lenovo and many more, rely on Tealium’s tag management software because of its superior technology and marketing friendly approach that favors point-and-click usability over JavaScript coding to manage the analytics tags. Tealium delivers turnkey integration with hundreds of major online vendors, as well as robust enterprise tag management capabilities, including mobile and video tagging, privacy compliance, data validation and testing, enterprise data management, and much more. | ||
== Link for More Info == | == Link for More Info == | ||
Revision as of 11:08, 15 August 2013
Contents |
Tag Category
Product By
Tag Description
Tealium is the leading provider of tag management system for enterprise web sites. The Tealium solution is a single universal tag that lets companies manage all their vendor tags, including analytics, advertising, affiliate, PPC search and more. Tealium is deployed faster than traditional page tags, reducing IT resource requirements.
Once implemented, marketers and web analytics professionals can manages their vendor tag deployments using a drag-and-drop interface. They can add new tags, remove or modify existing tags without requiring additional IT resources.
Tealium lets companies save on tag development costs, while improving site performance.
Source: http://www.crunchbase.com/company/tealium
Among the biggest challenges in digital marketing and web analytics today is the expensive and time-consuming process of deploying and managing 3rd party online vendors – also known as tags. Along with impacting marketing efficiency and results, tags also slow down website performance. Tealium’s market-leading enterprise tag management platform boosts web site performance, and helps increase digital marketing speed and agility by giving business users an easy way to add, modify or remove digital marketing vendor tags without having to know JavaScript language, and without ongoing assistance from IT. In addition, Tealium’s solution enables marketers and analysts to correlate the data those tags generate into an actionable source, and empower their big data initiatives via DataCloud.
DataCloud offers users the most efficient method for managing all of your vendor and digital data. Comprised of two components — EventStream and AudienceStream — DataCloud provides an actionable source of data for marketers and analysts, while improving data collection and standardization. With a centralized location for all site and visitor level data, digital marketers can easily create user profiles and audiences, discovery their value through analysis and take action by engaging them in real time through our Distribute platform. In addition EventStream provides a right-time stream of visitor level data to empower big data initiatives.
Some of the largest brands in the world, including Nokia, Urban Outfitters, The Wall Street Journal, Volvo, Lenovo and many more, rely on Tealium’s tag management software because of its superior technology and marketing friendly approach that favors point-and-click usability over JavaScript coding to manage the analytics tags. Tealium delivers turnkey integration with hundreds of major online vendors, as well as robust enterprise tag management capabilities, including mobile and video tagging, privacy compliance, data validation and testing, enterprise data management, and much more.
Link for More Info
http://www.tealium.com/company/index.html
